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Monthly Archives: February 2008
Mentalism
Here’s a set of insights from John Bryant. They are particularly potent considering the upheaval in media, news, politics and pop culture. We often appeal to mentalistic terminology to understand and explain the complexity of behavior at play on our … Continue reading
CaPiTal lEtTers and !punctuation,;.?! Where have you gone?
Somewhere along the way I lost capital letters and periods in my emails, IMs and other documents. People started to notice. Where did they go? Blackberry, Office 2007, and other software took them from me! That’s right! Authoring software for … Continue reading
Academy Award Viewership Issues
John Bryant observes: A combination of factors affecting this year’s Academy Awards viewership show on Sunday: Gruesome /dark nature of many of the top films up for awards Number of non-traditional film subjects Writer’s strike got us away from TV … Continue reading
The Accidental Oscar?
John Bryant writes: At the 80th Academy Awards Sunday Feb. 24th, 2008, an actress stood up and said that her award is an “accident” because she didn’t know how she got up there to receive her Oscar. No one can … Continue reading
Posted in analysis of behavior, hollywood
Tagged academy awards, best actress, oscars, supporting actress
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Netflix Prize – I’m Going For It
In October of 2006, Netflix released a $1,000,000 contest to improve their rating prediction/movie recommendation algorithms. No one has won the prize yet (surprisingly). I read the latest wired mag (i know, i know) which featured a contestant. I’m easily … Continue reading
The Video Advertising Myth
Yeah, it’s all the rage in agency/vc/online publisher land but Online Video and Online Video ads is not going to get very many people rich really quickly, not like search ads and domain squatting. Yes, youtube and other video outlets … Continue reading
Posted in business strategy, economics, hollywood, traffic
Tagged search ads, video, video ads, youtube
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Change the measurement – Media’s Second Law of Thermodynamics
In my last post, I pointed out the inevitability of entropy and energy consumption in media businesses. Well, you can’t avoid, but you might want to know how I spot it when the entropy is costing money? Change the measurement. … Continue reading
Posted in business strategy, economics
Tagged media business, metrics, profit, revenue per user
1 Comment
Media’s Second Law of Thermodynamics
“Why did you {them, this company, those guys, that company, this group} do this?” Yup, that’s the first – maybe second – question any consultant or new hire in a media company asks. The hope is to find some easily … Continue reading
Social Networks Problem Solving Paradigms and Best Network Layout
Here’s a terse little paper and experiment showing some clean (easy to understand and rework) results. DISCUSSION Past research on the benefits of network structure on the flow of information has often focused on the positive properties of small-world networks … Continue reading